Tomorrow we’ll be unveiling our Second Annual Black Friday post featuring local Black Friday bargains, but today we’re bringing attention to Small Business Saturday, a nationwide movement aimed at driving shoppers back into their local communities following the biggest retail shopping day of the year (and the official kick-off to the Christmas shoppingpalooza). Small Business Saturday is supported by American Express (btw, I’m still waiting on my own personal black card, AmEx…), which is hoping to brand the event like “Black Friday” and “Cyber-Monday” have done successfully. According to Texas-based research firm Civic Economics, every $100 spent at a local store translates into $68 for the surrounding community–that compares with only $43 when you shop at a chain store.
Here’s how it works: REGISTER HERE, then use your registered AmEx to shop at participating small businesses this Saturday and you’ll receive a $25 statement credit when you spend $25 or more at participating small businesses enrollment is limited). An added bonus? For every “like” Small Business Saturday gets on their Facebook page (facebook.com/smallbusinesssaturday), AmEx has pledged to donate $1 (up to $500,000) to Girls Inc. to help girls learn about entrepreneurship.
A slew of local businesses in Newport are participating and promoting the event, including Laura Jean Denim Shop, The Linen Shop, Lou Lou’s Décor in Portsmouth’s Clock Tower Square, The Nutcracker Suite Christmas Shop on Touro Street, Life Is Good on Thames Street, Infant Interiors and a ton more (we’ll be adding more to this list up through Saturday…).